Have you ever considered creating a television advertisement for your business? If so, you probably realize how expensive the process can be. The cost of production, editing, air time, etc., keeps many small businesses from using video to advertise. However, through social media the number of small businesses having great success with online video continues to grow rapidly.
Your small business can reach the same amount of viewers for half the cost of traditional television advertising!
Why is online video a smart choice for small business?
Here our our top 5 reasons!
1.) Increasing Awareness.
Developing an effective video advertisement provides your business with potential to connect with viewers in a personalized atmosphere. You can deliver messages with enthusiasm, compassion, professionalism, etc., that can't be written. Viewers get a direct insight to your company's culture!
2.) Free Advertising.
Nothing is free, right? Wrong! Thanks to Youtube, (the world's second largest search engine) anyone can upload a video for free! Your small business saves money when network fees, air time charges, and other cost associated with broadcasting are removed. Once your video is uploaded (for free!) it becomes available to view 24/7/365.
3.) Better Leads and More Informed Customers.
Potential customers are more likely to watch online video for information about companies and future purchases than reading long text advertisements. When done correctly, online video attracts the viewer's attention while inspiring them to learn more. Additionally, online video benefits your company because the potential client has already gained interest and knowledge from your online video. They're already informed, interested, and typically wanting more information! You'll save the time, stress, and hassle related with making "cold sales."
4.) Higher Search Engine Rankings.
When your small business incorporates online video into your website and social networks the chances of ranking higher on search results increase more than 50%. This helps ensure possible clients find YOUR business online and not your competition.
5.) Future Business Development.
The increased use of devices such as cell phones, tablets, laptops, televisions, etc., combined with dropping cost and wide availability of high speed Internet will allow users to stream online video from anywhere at anytime. Deciding to utilize online video allows your business to grow now and in the future.
These are just a few reasons your business should take advantage of online video. If you're interested in learning more about the possibilities of video marketing be sure visit our website at www.route112media.com! You can also join our Social Circle by liking us on Facebook! We keep you updated on all things concerning Social Media and your business!
Thursday, April 5, 2012
Saturday, February 18, 2012
Social Media for Business
Your business reputation is important to your overall success. Your employees are a direct representation of your company. Just as they can harm your image in public they can also do online. Except, they can do it online much easier, on a much larger scale, with more consequences, and sometimes without even knowing they did it.
Social Media is still a new term for everyone, especially business developers. The underlying dilemma for many businesses overlooking the "big picture" and only focusing on their social media marketing strategy. While that is a smart business move, it's only a small section of the overall effect Social Media has on your business reputation. Your company's web presence is easy to monitor compared to your employee's actions and what others are saying about you online.
Social Media is exactly what is says. "Social," meaning everyone is involved. You can not hide from Social Media. If you try you will fail and it will only lead to trouble in the end. "Media," meaning its produced and published in creative ways that attract attention from viewers.When you combine the two terms "Social Media," you get the world's largest microphone and stage. Everyone is involved in the conversation and your business benefits greatly by listening.
Your web presence is larger than a Web Design and Facebook page. It goes much deeper and effects all levels of your business structure in some form. The growth of Social Media is amazing and tells us "it's here, it's big, and it's staying." If you're serious about the success of your business in the future it's essential that you take your web presence seriously.
Join the Route 112 Social Circle by liking our Facebook page. We'll keep you updated on Social Media,and how it relates to your business, to ensure your web presence is working for you and not against you.
Friday, February 17, 2012
Our Special Offer to Middle Georgia Businesses.
With the growing popularity of the Internet and Social Media it's now essential for every business to be active online. Customer's are already searching for your services so it's important for your business to be found. It's likely your competition is already active online and if your business isn't than you're sending potential customers to them!
Your website is like an online office or store.When a customer walks in they begin reviewing your business automatically while you attempt to leave them with a positive impression. Your website is no different for your business, or your customer! It's where possible customers looking for information about your business go to learn more. More importantly for your business, it also provides an opportunity to establish direct communication with your viewer.
Every professional business needs a working web design that matches their image, provides information, and builds brand awareness. However, if you want a pro-active website that works for your business you must be pro-active with your website. Purchasing a domain name, throwing together a simple template, and leaving it there will not build the web presence you need to be successful in today's market.
Many Middle Georgia businesses may not understand the full potential of being active online. Your web presence is too important to take lightly. Route 112 Media is ready to work with you to provide the service and understanding your business needs to be successful online. If your Middle Georgia business is interested in a new web design or an upgrade to your current one please contact us about our special offers!
Every professional business needs a working web design that matches their image, provides information, and builds brand awareness. However, if you want a pro-active website that works for your business you must be pro-active with your website. Purchasing a domain name, throwing together a simple template, and leaving it there will not build the web presence you need to be successful in today's market.
Many Middle Georgia businesses may not understand the full potential of being active online. Your web presence is too important to take lightly. Route 112 Media is ready to work with you to provide the service and understanding your business needs to be successful online. If your Middle Georgia business is interested in a new web design or an upgrade to your current one please contact us about our special offers!
Our starter package begins at $299 and includes all of the following:
- Up to 5 pages of SEO-friendly web design.
- Registration with all major search engines.
- Social Media Connection.
- Content Consulting.
- Integration of your photography and videos.
- Great customer support.
Call us for a free consultation at 404-913-0112 and visit our website below for more information.
Tuesday, November 22, 2011
Atlanta Internet Marketing
Is your Atlanta business taking advantage of Internet marketing opportunities? The competition can be high depending on your market. Luckily, there are many ways to promote your business online in Atlanta that are effective no matter your business type.
Visit our website for more information!
Hopefully by now your business is doing something to promote brand awareness online. If not, you're missing out on marketing opportunities and losing potential customers! Ask the question: "what are we doing to market online?" If your doing any kind of Internet marketing than you're on the right track. However, if you do not take the right approaches your Internet marketing strategy will not be effective. It may even harm your online reputation
The difficult part of Internet marketing is finding what works for your business, especially in markets big like Atlanta.Any form of marketing requires research and Internet marketing is no different. One strategy may work for one company and not for others. You may benefit best from social networks, blogs, SEO, pay per clicks, etc., but a marketing mix of many things usually works best.
The time and research required to develop an Internet marketing strategy that actually works can be difficult. Your brand will not gain web awareness over night. It takes time, effort, and most importantly knowledge.
Your web presence is highly important and it will continue to be in the future. Taking your Internet marketing strategy lightly it can harm your business more than help. That's why it's beneficial to trust professionals with your brand Atlanta Internet marketing companies are abundant but that does not mean they're all good. You're business is important to you, so work with someone who takes your business personal.
Your web presence is highly important and it will continue to be in the future. Taking your Internet marketing strategy lightly it can harm your business more than help. That's why it's beneficial to trust professionals with your brand Atlanta Internet marketing companies are abundant but that does not mean they're all good. You're business is important to you, so work with someone who takes your business personal.
Route 112 Media can help your business with Internet marketing in Atlanta. We offer free consultations for our Atlanta clients and we're ready for the opportunity to work with your business today.
Visit our website for more information!
Saturday, November 19, 2011
Video Production - Enhance Your Web Design.
There are many ways to make your website look more appealing. You can add cool animations with flash slideshows, social media links, etc.. but none of that stuff really results in sales for your business. Sure, it makes your company website look better, but does it really make your viewer say "alright, I'm going with them?"
One successful way we've found to enhance your website, SEO and Internet marketing campaign all together is by adding video to your website. Internet users enjoy watching videos online. That is proven with the growing number of videos on Youtube and other online video sites. This is beneficial to you as a business because video gives your website an appealing look and also allows you to connect with your audience personally.
Client testimonials work well for nearly all companies. Many companies already feature client testimonials on their website but, they're only there to read. Anyone can type a testimonial saying a service is good. However, when you put a client on camera you are able to capture the true emphasis of the message. Viewers notice this which helps your business look professional and honest.
Video productions are affordable and highly effective when done correctly. If you are interested in a video production Route 112 Media can help!
Find us online at:
http://www.route112media.com
One successful way we've found to enhance your website, SEO and Internet marketing campaign all together is by adding video to your website. Internet users enjoy watching videos online. That is proven with the growing number of videos on Youtube and other online video sites. This is beneficial to you as a business because video gives your website an appealing look and also allows you to connect with your audience personally.
Client testimonials work well for nearly all companies. Many companies already feature client testimonials on their website but, they're only there to read. Anyone can type a testimonial saying a service is good. However, when you put a client on camera you are able to capture the true emphasis of the message. Viewers notice this which helps your business look professional and honest.
Video productions are affordable and highly effective when done correctly. If you are interested in a video production Route 112 Media can help!
Find us online at:
http://www.route112media.com
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